Let's talk about responsive design, and NOT responsive web design.
To responded is to make a reply; answer. Responsive design is creating design which requires the audience to answer. When creating responsive design, the audience's response should be varied. Positive, negative, questionable; all responses become just numbers of engaged people to the design you've created. The true goal is to create something that draws an audience and requires them to have an emotional response in which the audience must respond; better yet, take action.